in this video they are outside and showing of how rich they are with there cars and at the start it shows the city they are in or how they are representing there city.
the lighting in the video is very dark and black and white so maybe there are specific things that they
want to stand out.
they are trying to show off there money with there cars and trying to show off there wealth.

http://www.youtube.com/watch?v=PCvhCSSoVOM
i like how the video was taken in different scenes and there are scenes that are taken at night and how the effects are put in.